Triptych Poster
For this assignment we had to create three posters that can work together with a unifying theme/ message but also be able to communicate the same message by its self. I chose to focus my posters to support anxiety awareness. The three posters are to showcase “design for change”. My goal is for the viewer to know how to help manage, know what someone is experiencing and how to help someone with Anxiety.
Process
Sketches
Initial Sketches to showcase my thought process from the beginning. I wanted to anxiety with illustrations showing what someone can be facing, how to help and how to manage anxiety.
Colors
I wanted to coordinate the colors used for anxiety awareness which is teal. I chose to use variations in the posters designs to support and share the message of anxiety awareness.
HEX:FFFFFF
RGB:255,255,255
CYMK(%):0,0,0,0
HEX:B4917C
RGB:180,145,124
CYMK(%):30,42,51,2
HEX:662D91
RGB:102,45,145
CYMK(%):75,98,1,1
HEX:CEAB97
RGB:206,171,151
CYMK(%):19,33,38,0
HEX:000000
RGB:0,0,0
CYMK(%):75,68,67,90
HEX:565757
RGB:86,87,87
CYMK(%):64,55,55,30
HEX:104C4D
RGB:16,76,77
CYMK(%):90,52,59,39
HEX:0C8281
RGB:12,130,129
CYMK(%):85,31,49,7
HEX:13A89E
RGB:19,168,158
CYMK(%):78,10,44,0
HEX:79A5A2
RGB:121,165,162
CYMK(%):55,23,36,1
Typography
For my typography I decided to go with Decoy because it was unique and had different variations that can support the poster in a positive way. I also chose to use Helvetica Neue Regular for the call to action paragraph to help support the message clean and clearly.
Digital Iterations
After feedback, I was able to create 3 different sets to show case the progress of the digital drafts from color to design.
Final Design
After feedback, I was able to work and clean up the designs to unify the posters to communicate the same message.